Perennial craft beer underdog Southern Eagle has shown that they want to be serious players in the local craft beer market by recently adding a new employee. This is huge. It's like when the New Orleans Saints signed Drew Brees huge.
Last Monday Matt McKiernan the former marketing and sales guy for Lazy Magnolia Brewery in Kiln, Mississippi began his new job as craft beer guru for the local New Orleans Bud distributor and I feel his presense will make them a true player in the craft beer market.
Southern Eagle has already showed some promise by grabbing the rights to Lazy Magnolia, local brewery Bayou Teche and also their short stint with NOLA Brewing showed they have the sales ability to sell good craft beer. Adding Matt to the mix will hopefully be the final piece to the puzzle.
In my opinion we have some breweries that are or should be looking to be coming into the state here pretty soon and Matt's reputation should help Southern Eagle land those breweries. Good luck Matt!!
The Beer Buddha