Tuesday, October 14, 2008

Budweiser American Ale: The King Goes Craft



Ok, so I finally got myself a bottle of Budweiser American Ale thanks to Kyle Huling from our local Bud distributor, Southern Eagle. I know, I know, every beer blogger and their grandmother has written an article and reviewed this beer. You have to understand, things come slowly to New Orleans and I didn't get that fancy ass press release package they shipped out.


Fancy ass press release package that I didn't get.


Mine must have gotten lost in the mail. Yeah, that's it, lost in the mail. No big deal, I won't hold that against them. Might have given them some extra oomph in their overall rating because let's be honest, who isn't a sucker for some free schwag. I know I am! Kyle, if you're reading this you might want to get on that and find out what happened to my press release package. No, seriously, I may change your score if you could totally hook me up with that. Seriously.

So, Budweiser and craft beer. The two just don't normally go hand and hand. Amongst the world of beer nerds just uttering the word "Bud" can incite riots, looting, mass murders and make people just go insane and kill kittens. Okay, maybe not kill kittens but the other stuff I'm sure has happened. Seriously. I think most beer nerds though don't really care and understand that Bud is what it is. I'm of the opinion that if most people are drinking beers from the BMC boys then that means more awesome beer for me at awesome prices. If we have a whole revolution like the wine world had in the US not to long ago we could be looking at some seriously high beer prices. I think I like it the way it is right now. Could you imagine having to pay like $75 for a vintage 2004 Natty Light. Scary huh? Plus, you can't always buy craft beer. Sometimes that family budget needs room for those expensive ass diapers and doesn't allow for you to spend $12 a six pack. No, seriously, have you seen the price of diapers lately? Friggin ridiculous! For $12 I can buy a 12pack of Bud and a Hubig's Pie.(Free plug for Hubig's Pies cause they're awesome.) Sometimes I'm in the mood for a Bud. Yeah, I said it and I'm not ashamed.

Ok, I think I drifted off course a bit. Back to Bud and craft. Let's be honest, if AB wanted to make the best beer in the world they could do it. Their brewers are good. Real good. Brewing a product to taste that consistent is really hard to do. Trust me. If you don't believe me ask any homebrewer. ABs quality control is unrivaled. I think the main issue is that they brew for the masses not for the beer nerds of the world. It's almost as if they take a really awesome brew and find a way to "dumb it down" for the general population. It sucks but I understand. They're a business and you don't start a business if you don't want to make money. End of discussion. They make beer for the masses and the masses are buying it up. Why would you change that?

So what about their American Ale you ask? Well, the review is to follow but my overall impression is that they took an awesome beer, "dumbed it down" a bit for the masses and made an okay beer. I think perhaps they made a beer that we can consider a "gateway" beer for the average joe in terms of taste and price. It's not extraordinary but it is good. I can't take that away. They made a good beer. So, on that note, on to the review.

Brewery: Anheuser Busch

Beer: Budweiser American Ale

Style: American Amber/Red Ale

ABV: 5.10%

Recommended Glassware: Pint Glass

Serving Type: Pint Glass

NOTE- Interesting to note the shape of the bottle is very "craft" looking and this bottle is not a screw top.

Appearance- This beers pours a nice reddish amber color with a huge off-white head with descent retention. Lacing was present but minimal.

Smell- The smell is of caramel malts with a nice mild hoppiness. The hops add a slight citrus and piney character.

Taste- The taste is interesting. It's actually pretty good. It has a very similar taste to Sierra Nevada pale Ale. Perhaps its ABs use of cascade hops that makes me think this but it tastes similar. The beer has a nice caramel maltiness with hints of grain. The hops add a nice bitterness with a grapefruit citrus quality.

Mouthfeel- The body is a bit thin and watery than the full body they describe on the bottle. More of a medium body brew with a nice medium carbonation.

Overall- Overall I would say this is a good beer. I would like to see "beer nerds" try this in a blind taste test to see their reaction. The name Bud gives off preconceived notions which makes many turn their nose up immediately which isn't fair. I felt that this was a quality brew and for the price well worth it.

Score: Photobucket 3 out of 5 Buddhas




1 comment:

Tbim said...

Nice review. I had the same feelings about Bud Ale.